Jos. A. Bank, a chain known for selling suits to the corporate masses, began airing a television commercial earlier this month that features men in sport coats, khakis and jeans.
With fewer men buying suits, retailers of tailored clothing are trying to adapt to a world in which it is no longer unthinkable to wear Lululemon pants to the office.
“We want to send the message that we can help with more than just suits,” said Mary Beth Blake, Jos. A. Bank’s brand president.
